BookingPress – Conversion Tracking Addon helps you track and optimize bookings by sending precise conversion events from BookingPress to your favorite analytics and advertising platforms. Easily measure form submissions, payments, cancellations, and revenue so you can fine‑tune campaigns, reduce CPA, and grow bookings with data-driven decisions.
- Track booking conversions across the full funnel
- One-click integration with Google Analytics (GA4)
- Native support for Google Ads conversion tracking
- Facebook Pixel and Conversions API event tracking
- Microsoft Advertising (Bing) conversion support
- Tracks key events: form submit, booking created, payment success, payment failed, cancellation, refund
- Send dynamic values including booking ID, service, staff, location, and revenue
- Server-side and browser tracking options for higher accuracy
- Compatible with BookingPress payments (Stripe, PayPal, etc.)
- UTM and referral attribution captured for better ROAS insights
- Event mapping controls to customize which events fire
- No-code setup with simple toggles and field mappings
- GDPR-friendly with consent and opt-out support
- Works with multi-currency and taxes
- Lightweight, fast, and compatible with major caching plugins