Easy Digital Downloads – Conditional Emails lets you automatically send targeted, personalized emails based on customer behavior and order data. Trigger messages for refunds, large orders, product purchases, coupon use, and more—without coding. Improve customer experience, increase repeat sales, and reduce support with smart, rule-based email automation built for EDD.
- Create rule-based emails for any EDD event
- Trigger by purchase status: completed, pending, failed, refunded
- Target specific products, categories, or bundles
- Filter by order total, cart value, or item quantity
- Segment by customer role, first-time vs. returning buyers
- Send emails on coupon use or discount combinations
- Schedule immediate, delayed, or time-based sends
- Personalize with customer and order merge tags
- Send to customer, admin, vendors, or custom recipients
- Unlimited conditional rules and email templates
- Works with software licensing, subscriptions, and renewals
- HTML editor with preview for branded emails
- Log and track sent emails for auditing
- Export/import rules between sites
- Compatible with core EDD and popular extensions
