Formidable User Flow helps you see exactly how visitors move through your WordPress site and forms. Track journeys, spot drop-offs, and optimize conversions with clear visual paths. It connects seamlessly with Formidable Forms to reveal what users do before, during, and after submitting your forms—so you can improve UX, reduce friction, and boost results.
- Visual user journey maps across pages and forms
- Works natively with Formidable Forms entries
- Tracks every step: impressions, clicks, and submissions
- Identifies high-exit pages and bottlenecks
- Conversion funnel analytics for multi-step forms
- Drop-off rate insights at each form field or step
- UTM and referrer tracking to attribute traffic sources
- Session-level timelines per user or entry
- Filter by device, location, traffic source, and form
- GDPR-friendly with anonymization options
- Lightweight tracking that won’t slow your site
- Actionable reports with clear charts and paths
- No code setup with point-and-click configuration
- Email and Slack alerts for key conversion events
- Exportable data for deeper analysis (CSV/JSON)
- Integrates with Google Analytics and popular CRMs