WooCommerce Mixpanel is a lightweight analytics plugin that connects your WooCommerce store to Mixpanel for powerful product analytics. Track the full shopper journey, measure conversions, and uncover revenue drivers in real time—without code. It’s fast to set up, GDPR-ready, and built to scale from small shops to high-volume stores.
- One‑click Mixpanel integration for WooCommerce
- Automatic tracking of views, adds to cart, checkout steps, and purchases
- Revenue, AOV, and LTV events sent with accurate order data
- User identity resolution with email or user ID
- First‑party, cookieless, and server‑side compatible tracking options
- Custom properties: product, category, coupon, variant, and payment method
- Funnel and cohort analysis ready out of the box
- Retention, churn, and repeat purchase metrics pre‑mapped
- Support for guest checkout and logged‑in users
- Refunds, cancellations, and subscription events (where applicable)
- GDPR/CCPA compliance tools with consent mode support
- No performance drag; async events and lightweight script
- Easy event toggles and field mapping in WP admin
- UTM and referral attribution captured on first touch
- Multisite, multicurrency, and multilingual friendly
