The WooCommerce Segment.com Connector plugin seamlessly sends your WooCommerce store data to Segment, turning orders, customers, and events into clean, actionable analytics. Quickly map ecommerce events, track conversions, and sync audiences with your favorite marketing and BI tools—without custom code.
- Native WooCommerce integration with Segment
- Automatic tracking of product views, cart actions, checkouts, and purchases
- Captures customer identify traits and lifecycle events
- Accurate revenue, tax, shipping, and coupon data in events
- Server-side and client-side event support
- GDPR-friendly consent and opt-out controls
- Easy setup with write key and event toggles
- Customizable event properties and mappings
- Supports anonymous to known user linking
- Tracks refunds, cancellations, and order status updates
- Compatible with popular payment gateways and themes
- Works with Segment Destinations like GA4, Mixpanel, Amplitude, FB Ads
- Lightweight, performance-focused implementation
- Debug mode and event logging for quick QA
- Developer hooks and filters for advanced customization