WP Fusion connects WordPress to your CRM or marketing automation platform, keeping user data in sync and unlocking powerful personalization. It tags users based on behavior, protects content, automates email campaigns, and tracks engagement—without code. Streamline memberships, e-commerce, LMS, and lead capture across your site with reliable, real-time CRM integration.
- Two-way sync between WordPress and 50+ CRMs (HubSpot, ActiveCampaign, Keap, etc.)
- Real-time user tagging based on logins, purchases, page views, and form submissions
- Granular content protection using CRM tags for pages, posts, and custom post types
- Deep e-commerce integration with WooCommerce, Easy Digital Downloads, and more
- Automated abandoned cart tracking and recovery via your CRM
- LMS support for LearnDash, LifterLMS, Tutor LMS, and course progress syncing
- Form integrations with Gravity Forms, WPForms, Ninja Forms, Fluent Forms, and others
- Personalized site experiences using CRM segments and tags
- Field mapping for custom fields and bidirectional updates
- Webhooks and background processing for fast, reliable automations
- Activity tracking to send page views and events to your CRM
- Auto-apply coupons, pricing, and upsells based on user tags
- Member management without a separate membership plugin using tag-based access
- GDPR-friendly with selective sync and secure data handling
- Developer-friendly hooks, filters, and REST API support
